As the owner of The Digital Grapevine, Robert Lavigne has a clear vision for how he wants to lead the company and serve its clients. He intends to position himself as a thought leader in the industry, with a focus on aligning digital branding and marketing strategies with a client’s business goals and objectives.

He will take on an advisory role in client engagements, serving as a digital strategy advisor to both internal client-facing personnel and external clients. He will help define the scope and recommended approaches for major digital projects for small and medium-sized businesses, and drive high-level discussions on the role of digital within the total branding and marketing ecosystem and their overall strategy.

Robert will help guide clients in defining their digital vision by helping structure and present digital programs and recommendations to business owners and their respective decision makers. He will serve as a resource for collaborative and creative teams in the development of digital solutions, and when appropriate, play an active role in new client acquisition and new business presentations.

In addition, Robert will provide ongoing support, mentoring, professional development, and training to staff of client establishments when required. His goal is to be a valuable and reliable resource for clients, helping them navigate the ever-changing digital landscape and achieve their business goals.